Redesign of the image for Coventry School, named after the historic city of Coventry in England, a global example of tolerance—one of the school's core values. Knowledge, spirit, tolerance, and diversity are the values that define Coventry School. Instead of drawing inspiration from the architecture of Coventry Cathedral, the redesign focuses on a small but significant detail: the trees that stood firm during the bombings of the city and still thrive today.
The tree was chosen as a symbol of the core values, depicted within a shield. A graphic language based on symbols was also developed to represent the slogan.
Cultivating Knowledge, Building Futures. (Cultivando Conocimientos Construimos Futuros)
A slogan was created to accompany the logo, using the letters "C" and "O" to form a smiling face. This design accommodates graphics, adding a sense of movement and happiness to each composition